Descrição
This article is the result of a research on the urban space production of Natal with a focus on its urban icons, from the perspective of what here is called peripheral entrepreneurship. Starting from the classical approach of the city as a growth machine, it’s possible to see the direction that the city has taken in recent years, with the construction of iconic buildings in the most ennobled areas of the city, in other words, in the real estate investment axis. With the analysis of the strategic plans, it became clear that the successive public management choices were linked before to the economic rationality and momentary opportunities, instead to the planning process itself.||O presente artigo é fruto de uma pesquisa sobre a produção do espaço urbano natalense com foco nos seus ícones urbanos, na perspectiva do que aqui se chama de empreendedorismo periférico. Partindo da abordagem clássica da cidade enquanto máquina de crescimento, é possível visualizar os rumos que a cidade tomou, nos últimos anos, com a construção de ícones concentrados nas áreas mais enobrecidas da cidade, ou seja, no eixo de investimento imobiliário. Evidenciou-se, portanto, que as escolhas das sucessivas gestões públicas estiveram ligadas antes à racionalidade econômica e às oportunidades momentâneas, do que ao processo de planejamento propriamente dito.
Abstract
PERIPHERAL URBAN ENTREPRENEURSHIP AND THE ICONIC BUILDINGS: THE LOGICAL OF THE GROWTH MACHINE IN NATAL/RN
This article is the result of a research on the urban space production of Natal with a focus on its urban icons, from the perspective of what here is called peripheral entrepreneurship. Starting from the classical approach of the city as a growth machine, it’s possible to see the direction that the city has taken in recent years, with the construction of iconic buildings in the most ennobled areas of the city, in other words, in the real estate investment axis. With the analysis of the strategic plans, it became clear that the successive public management choices were linked before to the economic rationality and momentary opportunities, instead to the planning process itself.
